Computer with senior man and nurse on the screen

Work

Growing a Team

Client

Ohioans Home Healthcare

Services

  • SEO
  • Website Design
  • Content Creation
  • Local Listings
  • Website Maintenance
  • Monthly Reporting
  • Caller Experience Marketing

Founded in 2007, Ohioans provides premium home healthcare and rehabilitation services to people of all ages. They specialize in skilled nursing, therapy services and pediatric care. We began working with the company in 2016.

The results below are from April 2019 through March 2020.

In the first year of the website’s operation, 8,360 people clicked on the “Apply Today” button.
That means an average of 697 people started the application process each month.

Problem

The client’s old website did not meet the company’s primary goal: successful employee recruitment. The site was not user friendly, it looked outdated and was hard to maintain. Also, the client was not able to use Google Analytics with the site.
Tablet with image of a nurse on the screen

Solution

We re-designed the website to create an online tool that would help Ohioans Home Healthcare achieve their employee recruitment goals and provide an educational resource for their current and prospective patients.
Doctor holding tablet